Blue Cross Blue Shield of WNY

Make healthy changes with our new
nationwide wellness debit card benefit


Getting and staying healthy is now more affordable at more places with your $250 wellness debit card!


Learn more about our

wellness debit card benefit



Check your wellness

debit card balance



Search wellness

benefit providers


Exclusions Apply 

The following outlets do not participate in our wellness debit card program: Pharmacies, sporting goods stores, grocery stores, doctors’ offices, optometrists, salons, and department stores.

At BlueCross BlueShield, we do our best to make sure you have the best wellness options available to help keep you healthy. Members have access to our nationally recognized retailer network, making travel healthier and more affordable. Members receive a credit for fitness centers, health food stores,and additional services regardless of family size. The benefit amount is based on the plan selected by your company.

Please contact our customer service team or your employer for more information.