BlueCross BlueShield Donates $3,308 and 1,000 Pounds of Food
-- During the company’s “Lose to Win” competition, BlueCross BlueShield employees lost 3,308 pounds --
-- Employees also collected 1,000 pounds of food for individuals who benefit from the services provided by the Food Bank of Western New York --
As a long-standing corporate citizen of the region, BlueCross BlueShield of Western New York continued the tradition of giving back to the community by donating $3,308 and 1,000 pounds of food to the Food Bank of Western New York.
During a three month “Lose to Win” weight loss competition, which began in January of 2012, BlueCross BlueShield employees lost 3,308 pounds. The donation of $3,308 ties in with the weight loss achieved by the employees during its three month competition.
Following the conclusion of the weight loss competition, BlueCross BlueShield employees took it upon themselves to collect food for the Food Bank of Western New York. In total, 1,000 pounds of food were generously donated.
“It is said that one person’s loss is another person’s gain, and in the spirit of today’s announcement, the company is happy to have won – and lost - on all fronts” Gretchen Fierle, vice president and chief communications officer, BlueCross BlueShield, said. “We are proud our weight lost of 3,308 and donation of 1,000 pounds of food, will benefit the Food Bank of Western New York at a time individuals and families are in need. Every little bit counts and it is our sincere hope that these monetary and food donations will make a healthy difference in the community – because healthy changes everything.”
“The Food Bank of Western New York is extremely appreciative of this donation of food and funds from the BlueCross BlueShield of Western New York’s employees’ Lose To Win initiative,” Marylou Borowiak, president and CEO of the Food Bank, said. “We also believe ‘healthy changes everything’ and these funds will help us provide nutritional food to our clients.”